To prove my case, I have created a scenario in which a user encounters five separate instances in which the dynamic qualities of the ASOTYPE works within environments where signs and signage are in need of innovative improvements.
Case 1: ASOTYPEs on the way to the airport
Case 2: Signal light ASOTYPE at a crosswalk
Case 3: Public Toilet ASOTYPE
Case 4: Sports ASOTYPE
Case 5: Customized ASOTYPEs
Case 6: Directional ASOTYPE
Let's assume that a person drives to the airport. On the freeway, he or she sees traffic signs along with an airport sign. When you near the airport you see two different signs pointing to, "departures" and "arrivals" however, you miss the turn to the "departures" section. On the road, signs have to be easy to read with clear meanings. It is not that the words on the signs are hard to understand but because there are so many traffic signs providing a bevy of information. People on the road often miss their turns because of confusing or misunderstanding signs. Currently, visual signs on the roads are static. If signs are animated they will provide us clearer information.
departure and arrival sign at the Los Angeles international airport
If the arrival sign appeared to be like an airplane arriving, there would not be confusion. The existing arrival sign on the road is a static shape of an airplane's side view and the head aimed toward the ground. This is an accurate scene of an airplane landing but it requires time to think about what the visual means while driving. The problem is that people on the roads do not have time to analyze what these signs mean.
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